E-commerce & DTC Brands
Lower fulfillment cost per order at every volume level
Each order goes to the cheapest fulfillment option, based on warehouse, carrier rates, and customer location.
The problem
Sound familiar?
Every order ships from the same warehouse
New Jersey and Nevada warehouses. California orders ship from New Jersey. 3,000 miles when 300 would do.
No visibility into fulfillment cost per order
You know total shipping cost at month end. Not which orders cost most or which carrier hurts.
Manual routing cannot scale past 200 orders a day
Someone picks where each order ships from. At 500 orders a day, that is 500 decisions.
Carrier rate shopping happens once a year
You negotiated rates once. Per-order rate comparison would save 8 to 15% on shipping. Nobody has time by hand.
The solution
What we actually do
A routing engine checks each order against warehouse stock, live carrier rates, and customer location. It picks the cheapest valid option and assigns the order on its own.
What you get
What's included
Multi-warehouse routing engine with configurable rules
Live carrier rate comparison at order time: UPS, FedEx, USPS
Inventory-aware routing to warehouses with stock
Customer zone routing to the closest warehouse
Order splitting for multi-item orders across warehouses
Cost analytics per order by warehouse and carrier
The process
How it works
Map
We map your warehouses, carrier accounts, and current routing.
Model
We build the rules engine with your cost and speed priorities.
Integrate
We connect Shopify and your 3PL or warehouse system.
Optimise
We review routing monthly.
Proof it works
The offer
Scoped after discovery. Cost depends on warehouses and carriers.
Keep exploring
More for E-commerce & DTC Brands
Smart Cart Recovery
Recover 3 to 5 times more abandoned carts than Klaviyo alone
AI Product Recommendations
Higher AOV on every session without adding ad spend
Win-Back Automation
Reactivate lapsed customers you already paid to acquire
Subscription Optimization
Higher LTV and lower churn without manual retention outreach
AI Support Chatbot
Resolve 60% of support tickets before a human sees them
Order Status Voice Agent
Handle 80% of inbound WISMO calls without a support rep
Common questions
Frequently asked
01Does this work with 3PLs or only owned warehouses?
Both. 3PL APIs like ShipBob and Flexport, or your own warehouse system.
02How do you handle orders where no warehouse has full stock?
Split-ship logic sends each item from the nearest warehouse with stock.
03Can we set rules beyond cost, like speed guarantees?
Yes. SLA rules, like a 2-day guarantee for a customer tier, override cost.
04What if a carrier's API is down?
We fall back to your default carrier. Orders never stop routing.
05Is TechEmulsion based offshore?
No. US entity in Wyoming. Our team works in your timezone.